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1 out of 3 small businesses fail within their first 2 years of business.
One of the top reasons why these businesses fail? They didn’t fall in love with their customer.

Take this quiz to see if your current relationship status with your ideal customer is “Facebook Official”, “Friend-Zone”, or … “Ghosted”. {Gasp}

 

8 ELEMENTS OF A KICK-ASS WEBSITE HOMEPAGE

You know that feeling. You’re look’n fine, having a fantastic hair day, and wearing your favorite little black dress. You’re strutting along, humming your favorite song, and you realize… all eyes are on you. You have their attention. Everyone is intrigued and wants to know you. You get a huge response from everyone you pass by. You almost feel the need to take a bow.

HOW TO GROW YOUR EMAIL LIST WITH PINTEREST: A STEP-BY-STEP GUIDE

If your audience is on Pinterest, then you SHOULD be using this channel for email list building or you could be losing precious customers. I know, I know… that’s a pretty bold statement. But you know me….that’s just how I am. A pretty bold girl! Let me share an example that I gave on Instagram Stories earlier this month to prove my point.     From Jan 1, 2017 – June 12, 2017 (so, over the course of 162 days) my agency helped a client generate: 48,820 visits to their website from Pinterest 6,029 NEW email addresses from Pinterest When you break this down even further, it means we are seeing 37 NEW email addresses/day from Pinterest. And, for the most part, this all runs on autopilot. Say whhhhat?!?

11 EMAILS THAT WILL STAND OUT IN YOUR SUBSCRIBERS INBOX

I tried to do the math on my email marketing work. You see, I have been sending emails for almost 10 years now. And some weeks I send upwards to 100 emails. On average though, I send about 50 emails a week. Let’s break this down. (50 email deploys/week x 52 weeks/year) x 10 years = 26,000 email deploys And this, my friends, is why my brother-in-law teases me about “spamming” inboxes. Only…it’s not spam. My email open rates, click-through rates, and unsubscribe rates are proof of this. When done right, email marketing is far from spammy.

By |June 20th, 2017|Categories: Email Marketing|0 Comments

HOW TO GROW YOUR EMAIL LIST WHEN YOU’RE STARTING FROM NADA

In my first year as a “real marketer” I sent over 500 emails. It was my first job after graduating from Arizona State University and I got the job title of “Direct Response Marketing Specialist”. Which was a fancy way of saying I managed email deploys. As part of my duties, I had to forecast the return on investment of EVERY email campaign BEFORE we even deployed it. This way, we could decide if it was worth sending or not. Almost every time we performed our forecast, we found there was a positive ROI.

By |June 13th, 2017|Categories: Email Marketing|2 Comments

7 CRINGE-WORTHY MISTAKES YOU’RE MAKING WITH YOUR CONTENT

Has this happened to you? You’re posting blog articles, social media updates, email newsletters, and taking all avenues of sharing content to the moon. But, feel like you’re getting no response in return. What could be going wrong?! Content is a HUGE part of successful marketing. You want to be engaging and get in front of your audience, but you may be overlooking some key content mistakes. To stop you from spinning your wheels and feeling deflated, check out common mistakes a ton of people make with their content marketing strategy.  

By |June 6th, 2017|Categories: Content Marketing|0 Comments

9 WAYS TO REPURPOSE YOUR CONTENT AND SAVE TIME

What is a huge time hoarder for your business? Developing Content. While it’s super crucial to attract customers and leads… writing blog posts, social media updates, email newsletters, and videos will leave you drowning in work! How do you create content without letting it take over your week? You need to stretch your content to the max.

By |June 1st, 2017|Categories: Content Marketing|2 Comments

Camberley Woods

HI, I'M CAMBERLEY

I teach people how to build a loyal following, grow their influence and sale their products/services using Facebook Live and pre-recorded video.